Engage
The user-acquisition channel that finds and keeps the highest-value players. Powers every campaign on the platform.
For Advertisers
We deliver the players who actually spend, and keep them playing for years. Ranked consistently among the Top Media Sources in the world for player quality, our players become spenders at a rate of 7× the industry standard. You're fishing in a pool with a much higher concentration of long-term spenders.
First pilot live inside a week. AppsFlyer or Singular MMP integration. No SDK changes.
The performance, in four numbers
About "spender": A player who has made at least one in-app purchase, ever, in a game we placed them into. Our 35% spender rate is driven by retention, not selection: we acquire the same audience mix any UA channel does; spenders stay for years while non-spenders cycle through. Inside that 35%, the top 7% of spenders drive 75% of in-app spending.
Six products. One engine.
Each product sits underneath the consumer app and tunes itself to the high-value cohort. None of them are bolt-ons; the platform was built around them from the ground up.
The user-acquisition channel that finds and keeps the highest-value players. Powers every campaign on the platform.
A live signal of player value and retention risk, scored continuously. Powers anti-fraud and prioritization.
Dynamic pricing engine that scales spend behind your best-performing cohorts automatically. ROAS-aware UA.
Tailors the entire app experience to each player based on the signals they send — predicted spender value, genre affinity, retention risk. Different first-touch for the player worth $50 vs. the player worth $1.50, and a different path from there.
High-leverage 7-day offers at the moments where loyalty is about to crystallize. Influences the player at the moment most casual players would churn.
In-game conversion mechanics at the deep-funnel levels where casual play turns into long-term play.
Integrated with
Where we sit
For most of mobile-gaming history, the top ad networks were the platforms: Google, Meta, AppLovin, Unity Ads. Over the last decade rewarded networks earned their way onto the leaderboards alongside them. We're one of the leaders.
Influence Mobile ranks Top 4 globally on the AppsFlyer Performance Index and Singular ROI Index, repeatedly from 2022 to 2025. See full rankings →
For advertisers
A pilot is the fastest way to know whether the players we deliver match what you'd pay almost anything for. 30 minutes to scope, days to launch.
30 minutes to scope. First pilot live inside a week. No SDK changes.
Influence Mobile placements across the two leading third-party measurement indices in mobile advertising. Android gaming, North America unless noted. iOS launches in 2026; future indices will reflect cross-platform placement.
| Year | Category | Our rank |
|---|---|---|
| 2024 | Casual | 2nd |
| 2023 | Match | 2nd |
| 2023 | Tabletop | 2nd |
| 2022 | Casual | 2nd |
| 2022 | HyperCasual | 2nd |
| 2022 | Puzzle | 2nd |
| 2022 | Casino | 2nd |
| 2023 | Casual | 3rd |
| 2023 | Simulation | 3rd |
| 2025 | Match | 3rd |
| 2025 | Tabletop | 3rd |
| 2023 | Puzzle | 4th |
| 2024 | Match | 4th |
| 2024 | Casino | 5th |
| 2025 | Casual | 5th |
| 2024 | Simulation | 6th |
| 2024 | Tabletop | 6th |
| 2023 | Casino | 7th |
| 2024 | Puzzle | 9th |
| Year | Category | Our rank |
|---|---|---|
| 2024 | Regional ROI — North America | 3rd |
| 2024 | Retention — North America | 3rd |
| 2024 | Retention — Global | 3rd |
| 2024 | Retention — Global Gaming | 3rd |
| 2023 | ROI Index — alongside Google, Meta, Unity | Top 5 |
| 2022 | ROI & Retention, Android NA — alongside Meta, Google, Digital Turbine, Snap | Top 5 |
| 2025 | Growth Ad Partners — Android Gaming | 6th |
| 2025 | Growth Ad Partners — North America Gaming | 8th |
| 2021 | ROI Index | Top 10 |
| 2024 | Global ROI (all categories) | 16th |
About these indices. The AppsFlyer Performance Index ranks ad networks by retention and quality on installs delivered to each app category. The Singular ROI Index ranks by measured return on advertiser investment. Both are published by independent third-party measurement firms and updated continuously. Sub-category placement depends on each year's mix of advertisers and titles; placements below reflect the categories where we ran qualifying volume.